Thursday 20 March 2014

We fit America

In the late 80's Fruit of the Loom decided to go patriotic with the slogan "We fit America." And what better way to show the company's pride by debuting ads featuring all-American girls doing American things like brushing their hair and perching over their windows (true Americans don't take advice from Sweden!) in their undies. I am not a personal fan of flag-patterned bikinis so I'm thankful they didn't take that angle. Accompanying television ad also attached.




2 comments:

  1. Can You Please Identify All Of The Models In These Advertisements?

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  2. They're very sexy and luxurious in many extraordinary ways. That's what makes both print and TV ad campaigns were truly an lovely legend.

    ReplyDelete